Inside the creator economy
Bot or Not
That follower count is growing. But is the audience real?
Step into the role of a social media auditor. Use growth patterns and ratios to flag suspicious engagement.
Bring this case to your studentsThe setup
Social media numbers can tell an impressive story. Students audit simulated creator accounts, comparing follower patterns and growth rates to decide which accounts warrant a closer look.
What students do
- Inspect creator profiles and describe the patterns in their data.
- Compare ratios and distinguish linear from exponential change.
- Make an audit recommendation and explain what the evidence supports.
What they take with them
A suspicious pattern is a reason to investigate. Students practice supporting a claim while recognizing that numbers alone do not prove bot activity.
A case for your students.
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